As the New Year approaches, I felt it appropriate to start the New Year off by addressing one of the biggest challenges that face most of us, Time Management. Entrepreneurs and small business owners often struggle with time management.   It is easy to fall into the trap if doing lots of things yourself, instead of finding or delegating various tasks.  ...

Continue reading »

The Serious Nature of Logos Your Logo symbolizes your company and provides an image nothing else can provide. It is one of the many important elements of a business, yet it is often an after thought or a poor step child of the overall brand and message of the businesses.  A logo, its thought, construction and efforts to brand is incredibly important.  ...

Continue reading »

If your business is going to survive and thrive, you will need to put together a marketing plan. Marketing plans can be complicated, without a doubt, but for the purposes of this article we’ll try to keep things pretty simple. A basic marketing plan will include: strategic focus: what you intend to sell and the appetite for that product or service t...

Continue reading »